A usable product structure
Organise categories, product families and application pages around the catalogue. Make navigation useful without creating unnecessary duplicate pages.
Industries · Industrial Suppliers
SEO, websites and automation for industrial suppliers.
Help buyers find the right products, assess your capabilities and send a useful quote request. Connect search visibility with a clearer product catalogue and a more organised sales handoff.
For fastener businesses, component distributors and other industrial suppliers selling online, by quotation or through a combination of both.
Work directly with Jason. Start with the products, enquiries and sales processes that matter to your business.
Discuss your industrial supplier business
What would you like to improve?
Choose the service you need and share your website. I’ll review your enquiry and help identify a practical next step for your industrial supply business.
Prefer to talk? Book a discovery call →Please leave passwords and sensitive customer records out of your enquiry.
Built for industrial purchasing
Make technical information easier to find and act on.
A buyer may know an exact part, a material requirement or only the application they need to solve. Your website should help them narrow the options and reach the right person without guessing.
Verified product details
Present specifications, documentation and availability information supplied by your team. Publish material or certification claims only when you can support them.
A better quote request
Help customers supply quantities, part references, drawings or delivery requirements where appropriate. Plan secure document handling separately if uploads are needed.
Search visibility & acquisition
Connect product intent with the right landing page.
Prioritise commercially relevant categories and products, then plan the search work around the way your buyers evaluate suppliers.
SEO for industrial suppliers
Review category, product and application-page intent. Improve useful internal links and make the catalogue easier for buyers and search engines to understand.
Explore SEO →Technical SEO
Investigate indexability, canonical signals, redirects, filters and duplicate catalogue URLs. Focus fixes on the pages intended for search.
Explore Technical SEO →Content strategy
Plan product comparisons, selection guidance and application content using verified information from your subject specialists. Connect useful answers to relevant products.
Explore Content Strategy →Paid search
Scope campaigns around priority product lines and suitable destinations. Agree budgets, exclusions and conversion measurement before running ads.
Explore Paid Search →AI search visibility
Assess whether business capabilities, product information and supporting content are clear and discoverable. Monitor selected queries without promising citations.
Explore AI Search Visibility →Local SEO where relevant
For suppliers with genuine service areas, trade counters or collection locations, align location information with the business’s actual offer.
Explore Local SEO →Websites & connected systems
Give the quote request a clear route through your business.
The storefront and the sales process should support the same next step. Start with one useful improvement, then assess the connections needed behind it.
Web design & development
Improve catalogue navigation, product layouts, mobile usability and RFQ forms. Scope custom search or filtering against the website platform and product data.
Explore Web Development →Automation workflows
Assess enquiry routing, task creation and recurring administrative handoffs. Define triggers, ownership, duplicate rules and failure notifications before implementation.
Explore Automation Workflows →Funnels & CRM integration
Connect website RFQs with contact records, product interests, pipeline stages and agreed follow-up tasks so the sales team has the relevant context.
Explore Funnels & CRM Integration →Lead response systems
Acknowledge an incoming request and notify the right person. Keep pricing commitments and technical recommendations with the responsible team.
Explore Lead Response System →Digital architecture
Map the website, CRM and relevant catalogue, accounting or inventory tools. Confirm connection methods and data ownership before promising a synchronisation.
Explore Digital Architecture →Optional AI engineering
Assess summaries, enquiry classification or draft answers based on approved sources. Technical specifications and suitability decisions need appropriate human review.
Explore AI Engineering →Relevant client work
SEO and conversion optimisation for Extreme-Bolt.
Search visibility and the website journey.
My work with Extreme-Bolt focuses on SEO and conversion rate optimisation. The case study includes the supplied September 2026 analytics snapshot and the context for interpreting it.
Read the Extreme-Bolt case study →Relevant experience. A scope built for your catalogue.
Your product range, sales model and website platform determine the work required. We review those first and agree the priorities rather than assume the same approach fits every supplier.
CRM, automation and AI services described here can be scoped separately. They are not presented as features delivered to Extreme-Bolt.
Explore more client work →Conversion & lead quality
Measure the action your sales team can use.
An RFQ, a phone call and an online order are different outcomes. Agree what matters before changing landing pages or increasing campaign traffic.
Review the information buyers need, the next action on the page and what the sales team receives. Use appropriate measurement and enquiry-quality feedback to guide changes.
Focused starting points
Start with a defined problem.
Technical SEO Cleanup Package
For a suitable website with crawl, indexing or configuration problems. Review the package limits and confirm compatibility before requesting a quote.
View cleanup package & pricing →Lead Response Package
For a clearer route from website enquiry to CRM, acknowledgement, team notification and an agreed next action.
View lead response package & pricing →A tailored industrial project
For catalogue improvements, paid search, conversion work or a larger integration, share your priorities so the scope can be defined.
Discuss your requirements →Industry FAQs
Before we plan your project.
Do you work with suppliers that sell by quotation?
Yes. The website can support a request-for-quote journey, online ordering or both. We review how your buyers purchase and what your sales team needs before proposing changes.
Can we improve our current website?
Yes, subject to its platform and access. We can assess product structure, SEO, landing pages and enquiry handling before deciding whether a rebuild is necessary.
Can the website connect with our CRM or inventory system?
Connections depend on the tools, plans, APIs and permissions available. We review the proposed data flow, source of truth and failure handling before defining an integration scope.
Can you help organise a large technical catalogue?
Yes. The first step is understanding the product data, categories, filters and current URL structure. Large catalogues and complex platforms need their own review and proposal; they may exceed the starter package limits.
Do you write technical product recommendations with AI?
AI assistance is optional. Product claims, specifications and suitability information should come from verified sources and be reviewed by your qualified team. AI is not a substitute for technical approval.
Can you manage paid search too?
Yes. Paid search is scoped around agreed products, audiences, budgets, landing pages and measurement. Ad spend and ongoing management are separate from website or cleanup fees.
Can you guarantee rankings or more sales?
No. Performance depends on demand, competition, your offer, data quality and implementation. We agree the work and measurement plan, then assess actual results.
Discuss your next step
Where does your website need to work harder?
Share your website, priority products and the part of the sales journey that needs attention. Let’s identify a practical first project.