Case Studies · iWebhacks

Explore the work behind the services.

From search visibility and WordPress development to connected business workflows, these projects show the range of work I support. Explore the clients and project areas below.

Explore selected projects ↓Discuss your project →

SEO · Web development · Automation · Connected systems

The work in focusSelected projects

Different businesses. Practical digital work.

01
Search and contentService information, technical SEO and reporting.
02
Website developmentPages and experiences built around the offer.
03
Business workflowsConnected forms, records and team actions.

Project scope varies by client and business need.

Client experience

Clients I’ve worked with.

A selection of businesses across ecommerce, education, home care, travel, automotive services and specialist products.

Selected projects

These summaries introduce the work. Each project has its own business context, implementation scope and available evidence.

Ecommerce · SEO & development

Smartbag

Ongoing SEO and website support for an Australian packaging business, connecting technical improvements and content planning with its product priorities.

Work covered
Technical SEO, website improvements, product-focused content planning and search performance reporting.
Read the case study →
Travel · Workflow automation

Island Time BVI

A booking workflow built around the team’s water taxi process, connecting enquiry details with quoting, payment authorization and confirmation steps.

Work covered
WordPress booking tools, Google Sheets records and Make integrations supporting the team’s operational workflow.
Education · Website development

Student Convert

Website content and development for an education CRM, explaining its enquiry and enrolment workflows to training providers.

Work covered
Solution-page structure, industry content and website experiences that explain the platform’s offer.
Local services · Web design & SEO

Mr-Locks

Website redesign and local SEO work for a locksmith business, bringing service information and the customer contact path into focus.

Work covered
Website redesign, service-page presentation and local search support.
More client work

Experience across different markets.

Each market calls for a different mix of service information, website structure and search work.

Home care · Content & development

Premier Homecare Angels

Service and location-page content, website development and SEO support for a home care business serving California’s East Bay.

Roadside assistance · SEO

National Roadside Assist

Technical SEO, service-plan content, internal linking and search reporting for roadside assistance offerings in Australia and New Zealand.

Automotive · SEO & content

Harrier

SEO and content improvements for an automotive retention business, with search reporting around dealership retention services.

Specialist products · Website development

Extreme-Bolt

Website development and support for a specialist fastener business, with attention to product information and the customer enquiry experience.

The approach behind the work

Start with the business problem.

The tools follow the needs of the business. I review the offer, customer journey and existing systems, then focus the scope on practical changes that can be implemented and checked.

Whether the priority is a clearer service page, a search issue or a manual workflow, the work starts with understanding what needs to improve.

  • Understand the services, audience and current process.
  • Define the project scope and implementation priorities.
  • Build around the website and tools the business uses.
  • Check the delivered work and relevant interactions.
  • Review available evidence to guide the next improvements.
Discuss your next project

What would you like your website or systems to do better?

Tell me where the customer journey or internal process needs attention. Let’s identify a practical starting point for your business.

Discuss your project →