Technical SEO and infrastructure improvements helped Smartbag reduce load time from 1.2 seconds to around 150ms, increase traffic by 140%, and move priority search terms from position 45 into the top 3.
13+ Years of Organic Growth, Technical SEO & AI Visibility
Smartbag has been one of my longest-running digital projects. The work has evolved from traditional SEO and content into technical infrastructure, social visibility, and more recently AI search visibility.
What I Worked On
- Technical SEO
- Content strategy
- Organic visibility
- Cloudflare CDN implementation
- Redis caching
- Site structure and schema
- Social media
- AI search visibility
Results
1.2s → ~150ms
Site load time improvement
+140%
Traffic increase following infrastructure and SEO improvements
Position 45 → Top 3
Movement for key search terms after structural SEO fixes
From The Client
“If you want someone who's going to blow smoke and make you feel good, Jason isn't your guy. If you want real results, measurable, bottom-line results — call him. He delivered everything he said he would.”
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