Beyond Cleaning Group

Client: BeyondCleaningGroup.com
Industry: Commercial & Residential Cleaning Services
Service Provided: Website Redesign + Full-Scale SEO Campaign
Duration: 24+ Months (2022–2024, Ongoing)

The Challenge

Beyond Cleaning Group, a professional cleaning services provider, needed a stronger online presence to generate consistent leads and expand its reach in multiple service locations. The key challenges included:

❌ Outdated Website – The existing website had poor UX/UI, making it difficult for visitors to navigate and convert.
❌ Low Organic Traffic – The site was struggling to rank for high-intent cleaning service keywords.
❌ Weak Local SEO – Limited visibility in Google search results for multiple locations.
❌ Low Conversion Rate – The website was not optimized for lead generation, causing potential clients to leave without booking services.

To address these issues, Beyond Cleaning Group required a modern, high-converting website along with a comprehensive SEO strategy to improve visibility and drive organic leads.

Our Strategy

1️⃣ Website Redesign & Development

✅ Built a modern, mobile-friendly, and SEO-optimized website.
✅ Improved navigation, call-to-action buttons, and booking functionality to increase conversions.
✅ Added fast-loading pages, high-quality visuals, and customer testimonials for trust-building.

2️⃣ SEO Optimization for Maximum Visibility

✅ Conducted in-depth keyword research to target commercial & residential cleaning keywords.
✅ Optimized service pages, metadata, and headings to improve search rankings.
✅ Created city-specific landing pages to enhance local SEO for multiple locations.

3️⃣ Local SEO & Google My Business Enhancement

✅ Optimized Google Business Profile for better map pack rankings.
✅ Built local citations and directory listings for multiple service areas.
✅ Collected & showcased customer reviews to boost trust and rankings.

4️⃣ High-Quality Content & Blog Strategy

✅ Developed SEO-friendly blog content on cleaning tips, industry trends, and service benefits.
✅ Created informative FAQs and guides to increase user engagement & time on site.

5️⃣ Link Building & Authority Growth

✅ Secured 100+ high-quality backlinks from industry-related websites.
✅ Published guest blogs and niche-relevant content to enhance domain authority.

The Results (After 24+ Months & Ongoing Growth)

📈 Organic traffic increased by 150% (vs. 2022)
📈 Top rankings for 50+ high-value cleaning service keywords
📈 100% increase in monthly lead generation (contact form & phone inquiries)
📈 Website conversion rate improved by 80% due to UX/UI enhancements
📈 Stronger local SEO presence in multiple cities

Key Takeaway

By implementing a custom website redesign and a powerful SEO strategy, Beyond Cleaning Group successfully transformed its digital presence, increased organic leads, and dominated local search rankings. The business now generates consistent inquiries without relying solely on paid ads, proving the value of a long-term SEO investment.

🚀 Want a Website That Ranks & Converts?

Let’s create a high-performing website and SEO strategy for your business! Contact us today.

⭐️⭐️⭐️⭐️⭐️ "A Game-Changer for Our Business!"
"Working with iWebhacks Digital Marketing has been a game-changer for Beyond Cleaning Group! Our website was outdated, and we struggled to get leads from organic search. Since the website redesign and SEO campaign, we’ve seen a huge increase in website traffic and customer inquiries. Within months, we started ranking on the first page of Google for major cleaning service keywords, and our local visibility has never been stronger. The team is highly professional, transparent, and always delivers results. Highly recommended!"